Imagine going into a grocery store that specializes in selling organic foods from all over the world. You walk into the store looking for yuzu fruit. In your mind you’re hoping and expecting to find it. Yuzu fruit is not a fruit typically found in the local American...
Popular websites are simple to understand. The content is also relevant to what really matters to the end user. They also typically can be understood by someone reading at an eighth-grade reading level. In other words, keep it simple and relevant to YOUR ideal site...
Here’s an interesting bit about how you can use your brain as a business brain. In his book The Creative Brain, Ned Herrmann discovered that we have the equivalent of 4 basic living brain programs. These programs do specific functions. They are orderly planning,...
Are you an online marketing newbie wondering what kind of content engages best on your website? If so, think about your website as a place to give your fans a reason to return often. When you think of website ideas for beginners, think “simple and clear” content for...